When my father was a young man, he drove a delivery truck for Coca-Cola. People paid a “deposit” on the bottles, and received that “deposit” back when they returned the bottle. The bottles were taken back to the bottling plant, washed, refilled and put back into circulation. Dad was paid 1¢ for every bottle of Coca-Cola he delivered, and ½¢ for every empty bottle he brought back to the plant.
Molded into the bottom of each bottle was the name of the city where the bottling plant was that had first put that bottle into circulation. (A bottling plant would occasionally order a shipment of custom-made heavy glass bottles, to replace ones which, for whatever reason had not made it back to the plant.)
There was a game children would play with their Coca-Cola bottles, comparing the city names, to see whose bottle had come the furthest. (Coca-Cola promoted this game.)
Now, obviously, just because Coca-Cola could do something like that ¾’s of a century ago is no reason to believe they could do it today. We simply don’t have the technical know-how that they had back then (Imagine! wooden crates! Heavy glass bottles! Trucks that go to and from the bottling plant! automated bottle washing equipment!)
Oh, it’s all lost technology! Like the technologies of Atlantis!
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